Vacation keepsakes as unique as the memories 

In a world of big name box stores, Ruidoso has managed to retain its small town individuality. It's one of those rare places where the friendly person behind the shop counter is the owner. Where galleries feature the work of local artists and intimate boutiques with carefully curated collections still give personalized attention. Leave the cookie-cutter shopping to those who stayed home. Shop local and save with these exclusive discounts for service members from Ruidoso merchants.

Ruidoso Athletic Club

OFFER: 50% discount on all memberships, daily, weekly, monthly and by the year for all active duty personnel (and spouses). www.ruidosoathleticclub.com

-Active military ID required.

Phone: 575-937-3931 Email: rac@valornet.com 415 Wingfield St. Ruidoso, NM 88345


Action Ski Shop

OFFER: 50% off ski rentals, 10% off retail items. 7AM-7PM www.actionskishop.com

-ACTIVE or RETIRED military ID required.

David Mcintosh, Owner Phone: 575-257-6800 Email: actionski@aol.com 360 Sudderth Dr. Alto, NM 88345


Apache Trading Co.

OFFER: 30% OFF.

-NO ID REQUIRED. -Veterans included, no ID required.

Joe Madrid, Owner Phone: 575-257-1950 2318 Sudderth Dr. Ruidoso, NM 88345


Sanctuary On The River

OFFER: 20% discount on our platinum wedding/party package. We also offer a 20% discount at our juice bar on Arbonne nutrition shakes, wheatgrass shots and hydroponically grown greens. 20% discounts on massages with Sandra Gussett at our Spa Botanica. www.SantuaryOnTheRiver.com

-ACTIVE or RETIRED military ID required. -Based on availability. -Advance reservation required.

Debbie Nix, Owner Phone: 575-630-1111 Email: debbie@sanctuaryontheriver.com 207 Eagle Dr. Ruidoso, NM 88345


Fab boutique

OFFER: 15% OFF ALL MERCHANDISE IN STORE and ONLINE. www.fab.boutique

-NO military ID required. -Cannot be combined with any other offer. -Online discount is MILITARY. -FREE SHIPPING within the Continental US on select items. -MON-FRI 10 AM-5 PM. -SAT-SUN 10 AM-6 PM.

Monika Singh, Owner Phone: 575-446-3565 Email: info@fab.boutique, 2526 Sudderth Dr, Ruidoso, NM 88345


Mitchell's Silver

OFFER: 15% OFF ALL MERCHANDISE IN STORE. No blackout dates. www.mitchellssilver.net

-No military ID required. -Cannot be combined with any other offer.

Phone: 575-257-6924 Email: nancymitchell@zianet.com 2622 Sudderth Dr. Ruidoso, NM 88345


Michelle's

OFFER: 15% OFF FIRST ITEM. Regular priced merchandise ONLY. www.michellesruidoso.com

-ACTIVE or RETIRED military ID required. -MON-THUR 10 AM-5:30 PM. -FRI-SAT 10 AM-6 PM. -SUN 11 AM-5:30 PM.

Michelle O'Brien, Owner Phone: 575-257-5700 Email: customerservice@michellesruidoso.com 2325 Sudderth Dr. Ruidoso, NM 88345


Indulgence

OFFER: 15% STOREWIDE. www.indulgenceinruidoso.com

 Military ID Required.

Phone: 575-630-0067 Email: indulgenceinruidoso@gmail.com 2601 Sudderth Dr. Ruidoso, NM 88345


Scoot Over Ruidoso

OFFER: 10% OFF RENTAL FEE. 

-ALL Veterans included NO ID REQUIRED. -10 AM-6 PM Everyday. -Based on availability.

Paul Mackiewicz, General Manager Phone: 575-267-2600; 2415 Sudderth Dr. #7 Ruidoso, NM 88345


The Olive Branch of Ruidoso, LLC

OFFER: 10% OFF. www.theolivebranchruidoso.com

-ACTIVE or RETIRED military ID required. -ALL Veterans included. -MON-SUN 10 AM-5 PM. -Flavored Balsamic Vinegars, Extra Virgin Olive Oils.

Phone: 575-808-8200 Email: roddyjon@outlook.com 2501 Sudderth Dr. Ruidoso, NM 88345


Happy Trails of New Mexico

OFFER: 10%-15% OFF.

-ACTIVE or RETIRED military ID required. -Everyday 10:30 AM-5 PM.

Karen Vaughn, Owner Phone: 575-257-2268 Email: kkvaughn@hotmail.com 2520 Sudderth Dr. Ruidoso, NM 88345


Leathers with Style

OFFER: 10% OFF TOTAL PURCHASE.

-ACTIVE or RETIRED military ID required. -Veterans included, no ID required. -Everyday 10 AM-5 PM. -Leather goods.

Robyn Tomas, Manager Phone: 575-257-0289 2338 Sudderth Dr. Ruidoso, NM 88345


Outlaw Leather

OFFER: 10% OFF T-Shirts. Week Days ONLY.

-Active military ID required. -Based on availability. -10:30 AM-5 PM.

Phone: 575-257-3776 2309 Sudderth Dr. Ruidoso, NM 88345


No Bones About It

OFFER: 10% OFF. www.nobonesbakery.com

-NO ID required. -Pet specialty retail. -MON-SUN 10 AM-5 PM.

Stephanie Chittenden, Owner Phone: 575-257-7531 Email: stephies@valornet.com 2501 Sudderth Dr. Ruidoso, NM 88345

Ladybug's Boutique & Gifts


The Unique Boutique

OFFER: 10% OFF all regular priced items.

-ACTIVE or RETIRED Military ID Required. -Based on availability. -MON-SUN 10:30 AM-5 PM. -Summer hours: MON-SUN 10 AM-6 PM.

Eric & Brynn Vaughn, Owners Phone: 575-257-6562 Email: theuniqueboutique@gmail.com 2339 Sudderth Dr. Ruidoso, NM 88345


Mountain Arts Gallery & Framing

OFFER: NO SALES TAX, EVERYDAY OF THE YEAR. www.mountainartsgallery.com

-ACTIVE or RETIRED Military ID Required. -MON-SUN 10 AM-6 PM.

Teri Sodd, Owner. Phone: 575-257-9748 Email: terisodd@mountainartsgallery.com 2530 Sudderth Dr. Ruidoso, NM 88345